Advertising with bloggers in Instagram

Advertising with bloggers in Instagram


In order to successfully advertise products, services and individual profiles in the Instagram network, many people turn to this service for popular personalities, in a simple way, bloggers.
How to choose the right person, in which account your ad will be placed and how much advertising costs for bloggers in Instagram, let's try to understand this article.

Advertisement with bloggers in Instagram

The main earnings of a blogger is the income from placing ads on his page, which means that the requirements for his ads will be quite strict, because the blog is watched by his subscribers. Sometimes it can be very difficult to agree, because your opinions may not coincide, which, as a rule, is solved by adjusting the price for the service.

The advantages of advertising in bloggers in the instagram

What are the advantages of advertising in a blog?

  • the ability to accurately determine the target audience;
  • trust in the blogger from subscribers is transferred to trust in you;
  • simplicity of choosing an account for advertising;
  • different price level, the possibility of bargaining.

How to choose a blogger for advertising in Instagram?

For advertising to be effective, it is necessary to competently approach the issue of selecting a public person. How to choose the right blog? There are a few simple rules:

  1. Subscribers to the blogger must match your target audience.

For example, you sell auto parts, and you will find a popular blogger who discusses issues of motherhood and upbringing. Agree, it does not make any sense to advertise your products in the account of this blogger, it would be more logical to apply for services to a person who reviews cars and already has an established audience.

  1. Activity of users of the blog.

Choose among the available only those bloggers on the page where high activity (likes, comments, reposts). A person can have a million subscribers, and only a small fraction of them can view and evaluate records.

how to choose ads from bloggers in the instagram

  1. Preliminarily read the ratings of blogs.

These ratings are based on the opinions of not only subscribers, but also expert assessments, so they can be trusted.

  1. It is advisable to choose a person who is with you in the same city. If you live in Moscow, and a popular person in another city, meet face to face and discuss the details of the transaction will be problematic. Very important is personal interaction, which can help to establish cooperation.

Now you know how to find a suitable person, but the question remained unresolved about the cost of such advertising.

How much is?

There is no unequivocal answer to the question of how much advertising costs. Everything will depend on the content that you want to place and the requirements of the public person to the ads. Also, the number of subscribers and the general popularity of the blog will become an important factor. For such advertising in Instagram you can pay as 30000, and 300000 rubles. In any case, it will be necessary to negotiate with the blogger or his manager.

how much is advertising in bloggers in the instagram

Conclusion

To advertise in Instagram, use the services of public figures quite effectively. The main thing is to treat correctly the selection of the blog where the advertisement will be placed, because the right choice with the optimal price can well influence the dynamics of the company sales or personal account statistics.





bloggers , advertising , cost

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