Ways to promote an account in the Instagram

How to promote Instagram so that the page in this social network is not just a showcase for photos, but the basis for a successful business? This issue is increasingly of interest to users who understand that social networks today are one of the best ways to promote the brand, obtain traffic for the site, attract an interested audience in a product or service. In this publication, some secrets, basic tools for promotion, methods and legal methods of promotion in Instagram will be described in detail.

Why is it necessary to unwind the Instagram?

Instagram is the leading social network by audience activity. Insta is "imprisoned" mainly for work with mobile devices. Any user who installed the application can send an interesting photo to the network in a few clicks, mark the liked content as a kid, leave a comment. This orientation freed the Instagram from "garbage" (obsessive advertising, not always adequate and long posts), which filled other popular social networks.

Any person, in one way or another, is a consumer (goods, services, content, etc.). In Instagram, visual content is published, which is perceived by the consumer hundreds of times better than any other. That is why the promotion in Instagram will allow you to quickly introduce users to a new brand, product, service, to increase sales - in a word, to promote business.

Why promote your account? Probably to gain popularity among subscribers. Popularity in Instagram will inevitably attract advertising, which, if not cool, is still turned into money (bonuses or other benefits). Now, we hope, it is clear why to promote yourself into the Instagram and your account.

How to promote the Instagram independently?

The main ways that are used to promote the social network Instagram:

• the use of mass-scale and mass-massaging services;
• buying ads from popular accounts;
• self-promotion.

All novice bloggers, as a rule, first of all decide to do their own promotion of their account in Insta. The problem is that this is a rather complex and lengthy process, which is not given to everyone. Nevertheless, next will be given practical advice on where to start, and what to do to promote the Instagram Account with your own hands.

With what to begin?

The first thing to do is to decide what you are going to earn on the network. When there is an action plan, and you know (at least approximately) what you can offer to a potential consumer, it would be nice to find out who the same consumer is (sex, age, social status, psychological portrait, habitats, etc.), and why he should be interested in your product (service, etc.). In other words - define your target audience.

After you have determined who your potential client is and why you need it, you should follow several steps related to the promotion of your account. The self-promotion plan is as follows:

• create an account and properly complete your Instagram profile;
• create a publication plan;
• run an advertising campaign.

Next, consider each point of the plan in more detail.

How to apply for a profile?

A profile is the face of your account (read business). With a photo and information about you and your business, the person who came to your page will initially face. In other words; from what a person sees in your profile, will depend on whether he becomes your subscriber (read by a potential client) or not. Below, we will share some secrets on the promotion, which include the competent filling of the profile.

1. A photo. To promote the Standard user account, you need to put in the profile a real photo of the owner, which is used as an avatar in other social networks. If you fill out a business profile, instead of the photo of the account holder, it is better to put the company logo.
2. Personal data. In a normal account, you must specify a real first and last name. In the business profile, enter the company name.
3. Location. Professionals recommend indicating the actual location of the blogger. When completing a business account, this graph serves to describe the business, commercial offer. Do not forget to include contact information.
4. Active link. In Insta, this is the only clickable place through which the main amount of traffic from the Instagram passes. Enter a link to the page in another social network or make a transition to your store.

After completing the profile, you should consider what content will be of interest to your audience. Next, consider the rules for creating and publishing posts.

How to post publications?

So, how to independently advance into Instagram through the method of literate publication of interesting content? In fact, everything is simple: Instagram is your Internet photo album, accessible to other users of the service. In the conditions of business promotion, this album advertises goods and services, lucky owners and all that is interesting for your target audience. Make the page such that it was most pleasant for her to go and get acquainted with the information, watch photos and read posts.

1. Spread not trivial, and only high-quality copyright pictures. To promote business, do not use someone else's photo from the Internet. Hire a specialist or learn photoshop yourself.
2. Do not leave a photo without a signature and description. As a description, indicate your emotions and thoughts, ask questions and encourage voicing in the comments.
3. Observe the publication rules. Do not upload more than 3 photos per day. If you want to receive the maximum response to posts, publish them in the interval between 17 and 18 hours.
4. Communicate with subscribers and always respond to comments. Users will see the discussion and gradually begin to participate in the dialogue. This is the law of involving the audience, which works!

As you know, for an active dialogue, subscribers are needed. And the more of them the better. Next, consider how to make an account attracting new followers.

How to attract new subscribers?

To have your page appear new subscribers need to make sure that your content has become as prominent in the Instagram. What you need to do in the self-promotion of the Instagram-account:

1. Use hashtags in publications. Using popular hashtags will result in your publications being displayed in the top for a specific search query and will be seen by other users of the service.
   
2. Place geolocation marks on the photo.
3. Mark "like" the publication of other users. This simple action can draw the attention of the users of the insta to your content.
4. Comment on the publications of other users and join them in an active discussion.
5. Become a subscriber. According to statistics, about 10% of users respond to the subscription reciprocally.
6. Advertise your page in other social networks.
7. Use the method of mutual PR. To advertise someone else's content (for free or for free) means to gain loyalty to the target audience of this user. Some of its subscribers can also become your followers.

To attract subscribers, many users of Instagram use smm promotion services. As a rule, they are all conditionally free. In other words, you get a free test period, for testing the capabilities of the service. Further promotion of the account in the Instagram is paid.

What are the paid ways of promotion?

Despite a lot of free methods of promotion of the page in Insta, faster and better working paid ways of promotion, namely:

• Advertising post with a link to your profile on popular accounts. A large number of subscribers of the page that promotes you see an advertising publication and go to your profile. People interested in content can become your subscribers.
• Advertising in the news line. More views - more subscribers, more sales.

There is one more way how to move the Instagram account quickly enough is to use a special software to promote accounts.

Programs for promotion of the Instagram

As noted above, almost all programs and web services that are practicing in this segment work for a fee. According to users' reviews, the relatively little money spent on promotion is worth the time spent on promotion in Instagram and other social networks. All the software, presented today in the market of promotion services, imitates your activity.

In other words: puts a husky, subscribes to a page, comments posts on certain parameters instead of you. Among the most popular services among our compatriots in the mass-mass and mass-mass segment are:

• Pamagram ;
• Zengram ;
• Doinsta ;
• Socialkit.ru ;
• Instaplus.me .

The main advantage of the above services is the work in the "cloud". You do not need to install any applications, you only need to register and pay for services. On the Internet there is a software for tweaking likes, which pays for the implementation of various activities in Instagram and other social networks. In such services, you can earn a certain amount, which you then use to pay for the likes of your content.

Conclusion

So, summing up the above, you can draw a conclusion about what there are ways to advance into the Instagram:

1. Self-promotion of your account.
2. Buying advertising and reciprocity.
3. Use of services of mass-massing and mass-massaging services.

Which method will be the most acceptable for you - it's up to you. Despite the fact that self-promotion is a fairly long process, but only it will give you "live" subscribers, teach you how to create and publish interesting and competent content.

promotion , services