We shoot the video for the Instagram correctly

Instagram allowed to publish the video just two years ago. Initially, most users perceived a new function in bayonets. But now it is used not only by ordinary users, but also by brands, since this function has become quite popular. Now there are many shooting techniques that will help attract as many users as possible. They are also actively used as advertising. Consider how to shoot the video for Instagram correctly.

How to make a video for Instagram

The first thing to remember when shooting a movie, what will be the so-called "cover". First, it's the cover that attracts attention, and then the content should make the user look through. And it is important that the cover was without small details, graphic and with clear forms. How to make a video in Instagram correctly and make it interesting?

Of course, during shooting, you must observe several basic simple rules.

1. No jerks of the camera, if you hold it in your hands, the movements should be smooth.
2. Before the video shoot in Instagram, video mentally break into duplicates. That with the help of applications it was possible to cut out the most successful shots. It is better to make several takes at once with changing the angle and the size of the picture. But it is important during the change of takes not to turn off the camera.
3. It is better initially to study before shooting, or at least get acquainted with the basics of composition of the frame. Avoid foreign objects, people in the picture. All that distracts from the main topic.
4. How to shoot a video in Instagram, so that nothing is distracting. If possible, try to avoid complex lines that are cut into several parts, for example, wires or fences.
5. On the main subject, track the shadows and light. It is desirable to constantly make trial duplicates, fix all the weak spots. This also applies to how to shoot a video in the story in Instagram.

In general, if you want to attract as many users to view, follow the new trends of video of this kind, on their basis you can create your own "chip". If we talk about how to shoot a video for Instagram, so it was easy to watch, then it's best to shoot horizontally so that when you watch the video the neck does not fold.

How to publish a video from several pieces?

How in Instagram to shoot a video from several videos? The ability to create and add glued videos in the Instagram from several pieces appeared not so long ago. It was announced in 2016. A new interesting feature and its convenience quickly gained popularity.

Consider step by step how to create and add a movie from several pieces:

1. Go to the video through the Instagram menu.
2. Select the first video and click "Next".
3. Now we need to shorten it. Go to the appropriate section at the bottom.
4. At this stage, you can change the length of the roller by measuring the beginning and end, that is, cutting it. Also here you can add new videos for gluing.

In the end, just click "Done" and add this video just like everyone else. Also clips can be shuffled among themselves. The total duration should be 60 seconds. Otherwise, the Instagram system automatically cuts the length of all videos added to the tape.

Which video is better to publish for advertising?

The main rule of the advertising video in Instagram is that it should make the selling brand recognizable, create a mood and form an image. This network is actively used by many companies to promote the product. Here are some ideas that will help make your product recognizable in Instagram:

1. Show the goods on the favorable side, everyone should clearly see that he is fashionable and stylish.
2. Show for what the product, its capabilities.
3. Convince the audience that she needs this particular product.
4. Show that the product is in demand both among ordinary people and celebrities
5. You can even show users an unusual way of using the product.

That is, you must create a mood that confirms the stellar status of the product. Show customers that you are not an abstract company, but attentive, fun, and most importantly responsible people. If you have an office, publish interviews with employees or conduct a video tour of the office.

You can shoot a video about products that are united by one common storyline. That is in the genre of the mini series. You can even ask subscribers to offer ideas for new series. This is convenient if you want to create a full review of the product, namely its capabilities can be briefly told in several videos. In this case, do not worry about how to shoot short videos for Instagram.

Work with your audience. For example, invite subscribers to publish a photo or video related to your company and product, conduct drawings and competitions among customers, ask you to help you in finding new ideas.

Ways to make the video interesting

Consider how to shoot a video in Instagram to make it interesting for everyone. Everyone loves quality pictures. Therefore, in the first place, if there is such an opportunity, do not take pictures on the phone. It's best to use an action camera. On the phone it's difficult to shoot a good movie due to many trifles.

Before you shoot a video, remember that the quality of shooting should be excellent. Even during one process, you need to at least change the camera angles. It's always in the winnings. And the more angles, the more interesting. Take pictures of the details, the environment of the process, and more. It is better to dilute the main action with such an interruption. This also applies to storis.

How to shoot a video in Instagram using the frames? Each frame should last at least a second. Same frames that differ only in size, you can do less than a second, for example, at 0.7. The selection of music is also important. The musical accompaniment should fully reflect the essence, process and mood of the video.

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